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  • Luscious and Lightweight Falsies: Get the most expressive, seductive and charming lash looks effortlessly with the Natural 174 only from Ardell. Takes your lashes to a higher level of beauty, easy on the volume and but packed with texture thanks to its careful layering and curl. Lightweight and oh-so-easy on the eyelids too! Now, you’re always #SelfieReady.
  • Flared and Fab: You’re on fire! Get hot, hot cat-eyed lash looks when you put on an Ardell Natural 174 pair. Features a flared lash profile that is shorter at the inner corners and wings out wonderfully to the outer corners. Up the wow factor whether you’re at work or out on a beautiful sunny day!
  • Human Touch: What could be more natural than 100% human hair? Each Ardell Natural 174 lash is packed with safe and sanitized natural hair that has a natural tapering and texture. Looks and feels right, for a tempting and irresistible look and feel! Perfect your light makeup look. Bold but not overpowering and lets your very own lashes shine!
  • Out of Sight Lash Fit: Get the closest lash fit ever! Ardell’s patented Invisiband® lash bands let you wear your Ardell Natural 174 falsies with full confidence. Seamlessly blends into your lash line without a trace for a super comfortable and light fit. Go out there and face the day with the most beautiful eyes. Time to break hearts!
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